Monday, January 09, 2006

If you haven't seen the Southern Baptist Convention's recent TV spots, you can watch them here. Although I haven't viewed all of them yet, so far, the productions seem to relate a message of care and concern that we, foremost as Christians, but also as Southern Baptist people, should be known for. However, on the flip side, I don't think that national marketing is necessarily the way we are called to demonstrate Christ's love. That happens as we encounter people on a day to day basis. I'm afraid that self-promotion isn't going to get us very far. But maybe the message is more for Southern Baptist's than anyone else. What do you think?
posted by Christie